- The fight against cancer gets support in the destination through the arts, sports and special promotions at hotels this month as part of a worldwide health initiative.
The month of October has been dedicated to the prevention and fight against cancer on a world level—originally dedicated to breast cancer, over time it has evolved into a generalized prevention campaign. Several hotels in the Riviera Nayarit are participating actively in the so-called month of Pinktober.
Resorts including the Hard Rock Hotel Vallarta and the St Regis Punta Mita Resorts encourage donations and are lending helping hand to this movement via the arts, sports and special promotions. It’s hoped it will continue to permeate the local citizens’ lives.